Firmament is stocked with hard to find brands and special collaborations that owner Joerg Haas grew organically into one of Berlin's top menswear stores. Haas walks us through the difficulties in building-up Firmament as a brand itself, the boutique's vision, and why buying for the shop can sometimes be like betting on a horse.
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i am OTHER: Executive Producer - Pharrell Williams General Manager - Caron Veazey Creative Director - Mimi Valdés Executive Producer - Robin Frank Producer - Bethany Gould DoP/Editor - Gabriel Stanley Assistant Producer - Alexandra DePersia Digital Marketing - Aviva Yael
Firmament is stocked with hard to find brands and special collaborations that owner Joerg Haas grew organically into one of Berlin's top menswear stores. Haas walks us through the difficulties in building-up Firmament as a brand itself, the boutique's vision, and why buying for the shop can sometimes be like betting on a horse.
Watch more OTHERS by Hypebeast here: http://bit.ly/OTHERSbyHypebeast
Subscribe to i am OTHER on YouTube to stay updated on our daily releases: http://bit.ly/IAO_subscribe
Videos, news and more: http://www.iamOTHER.com
Like i am OTHER on Facebook: http://www.facebook.com/iamOTHER
Follow i am OTHER on Twitter: http://twitter.com/i_am_OTHER
i am OTHER:
Executive Producer - Pharrell Williams
General Manager - Caron Veazey
Creative Director - Mimi Valdés
Executive Producer - Robin Frank
Producer - Bethany Gould
DoP/Editor - Gabriel Stanley
Assistant Producer - Alexandra DePersia
Digital Marketing - Aviva Yael
i am OTHER Motion Graphics by Syndrome